World Economic Forum ranks Iceland as most welcoming holiday destination

World_Economic_Forum94According to a new report published by the World Economic Forum, Iceland has been ranked as the most welcoming holiday destination in the world, alongside New Zealand.

As part of the Travel and Tourism Competitiveness Report 2013, the World Economic Forum surveyed a selection of visitors to Iceland and asked them how they were made to feel in the country as foreign guests. Both Iceland and New Zealand scored 6.8 out of 7; which was higher than any other country.

The scoring system for this subsection of the report, titled ‘Attitude of population toward foreign visitors’, was based on a number ranking, with 1 equaling ‘very unwelcome’ and in contrast, 7 being ‘very welcome’.

Gudmundur Gudmundsson, WOW air’s Marketing Manager, mentioned that Iceland welcomes its visitors from overseas with open arms, and that tourism is heavily ingrained into modern society. He also followed by stating that Iceland has a very low crime rate, which allows for a comfortable experience when travelling across the country or exploring urban life in Iceland’s cities.

The results for the top five countries noted as being the most welcoming holiday destinations are as follows: 1. = Iceland; 1. = New Zealand; 3. Morocco; 4. Macedonia; 5. Austria.

For more information about Iceland as a holiday destination, visit

Comments are closed.