Awarding Destination Iceland campaign to M&C Saatchi UK leads to a lawsuit
In Iceland, like elsewhere, authorities have reacted in diverse ways to the negative economic impact of COVID-19. Amongst projects included in the gov...
Stockholm hospital advertises for ‘hot’ nurses
A hospital in Stockholm has admitted it was only trying to catch people’s attention when posting an advert for “TV-series hot” nurses.
Manly mustard ads leave bad taste
A Swedish mustard company has been slammed for being chauvinist after releasing an advertising campaign about what constitutes a ‘real man’.
Durex advertises ‘hard but satisfying’ job
The Swedish branch of Durex has caused a surge of excitement after launching an advertising campaign appealing for condom testers.
Spooky donor campaign gets blood boiling
A Hallowe’en-themed campaign aimed at attracting blood donors in Gothenburg, Sweden, has been scrapped after the community reacted in horror to ...
Sound of Copenhagen sought by tourism agency
A Danish tourism agency is on a mission to find a noise that encapsulates all things Copenhagen. After the World Cup in South Africa left no doubt tha...
Lesbian love ad banned by Swedish newspapers
Two Swedish newspapers have deemed that an advertisement which features a trio of half-naked women is inappropriate for publication, much to the surpr...
Six European airlines fall foul of Denmark’s advertising standards
The National Consumer Agency in Denmark has publicly named six airlines it says are continuing to use illegal marketing practices, in defiance of a wa...