Actavis has signed an agreement with Nordic eMarketing that includes the implementation of IndexTools web analytics tracking system for all twenty of Actavis’ websites. Additional goals include website optimization to streamline search engine visibility in order to maximize their market presence and global audience reach.
This effort will further establish Actavis as one of the world’s leading players in the development, manufacture and sale of first-class generic pharmaceuticals. Actavis’ headquarters are in Iceland but the group has approximately 11,000 employees operating in about 40 countries around the globe.
Nordic eMarketing was founded in 1994 in Reykjavik, Iceland and has over the years offered internet marketing solutions to a wide range of national and international companies. These organizations range in size from small local companies to the largest in the European markets, as well as government agencies in Iceland and Sweden.
Nordic eMarketing offers solutions to customers in many areas including online marketing, web development, online corporate branding, and technical consulting.