Archive | Marketing and Consulting
Posted on 30 January 2012. Tags: cosmetics, france, Iceland, Sif Cosmetics, skincare, television
A morning television programme in France this weekend broadcast a section on an Icelandic brand of skincare drops, leading to an instant rush on the product.
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Posted in Business, Iceland, International, Lifestyle, Marketing and Consulting, MBL
Posted on 11 December 2011. Tags: clever, Denmark, Environment, gas, Greenland, greenpeace, Oil, trick
Greenpeace has got one over on the top dogs of the oil industry after duping them into listening to a lecture about the perils of exploration in Greenland.
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Posted in Business, Denmark, Energy, Environment, General, Greenland, International, Marketing and Consulting, MBL
Posted on 06 December 2011. Tags: chipmunks, marketing, merchandising, misleading, stockholm, Sweden
An invasion of giant chipmunks at the turning-on ceremony for Stockholm’s Christmas lights has shocked residents and city officials alike.
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Posted in Business, General, Marketing and Consulting, MBL, Sweden
Posted on 03 December 2011. Tags: business, computers, data, green, Iceland, internet
The undersea cable which Emerald Networks intends to lay between Ireland and the USA, with a connection to Iceland, will help Iceland create jobs in the creative sector and support environmentally friendly business, according to the company's Icelandic rep, Þorvaldur Sigurðsson.
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Posted in Business, Energy, Environment, General, Iceland, International, Marketing and Consulting, MBL, Technology
Posted on 04 November 2011. Tags: Best Marketing Company, Iceland President, Icelandair, Marketing Award, Olafur Ragnar Grimsson, president of Iceland
Yesterday, the President of Iceland, Olafur Ragnar Grimsson, presented Icelandair with the award "Best Marketing Company of the Year" at the annual Icelandic Marketing Awards ceremony organised by IMARK.
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Posted in Business, General, Iceland, Marketing and Consulting
Posted on 09 August 2011. Tags: advertising, cntroversy, equal rights, food, marketing, mistake, mustard, Sweden, women
A Swedish mustard company has been slammed for being chauvinist after releasing an advertising campaign about what constitutes a ‘real man’.
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Posted in Business, General, Lifestyle, Marketing and Consulting, MBL, Sweden
Posted on 06 June 2011. Tags: asda, food, Iceland, Landsbanki, morrisons, sainsbury's, supermarkets, Tesco, UK
British media are reporting that the UK's second-biggest supermarket chain, Asda is interested in buying the nearly 70 percent stake in Iceland Foods owned by the bankrupt estate of Old Landsbanki from Iceland, the country.
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Posted in Business, General, Iceland, Marketing and Consulting, MBL, United Kingdom
Posted on 11 May 2011. Tags: Iceland Hour, Iceland Inspires, Iceland Tourism, Inspired by Iceland, Tourism Campaign
Following the Eyjafjallajokull volcanic eruption in April 2010, the visitor numbers to Iceland dropped significantly. Due to this, a tourism campaign entitled
Inspired by Iceland was launched, aiming to boost the positive image of the country thereby encouraging people to visit again.
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Posted in Business, Culture, Environment, General, Iceland, International, Leisure, Marketing and Consulting, Music, Society, Technology, Travel
Posted on 28 April 2011. Tags: gay, Ikea, italy, Politics, Society, Sweden
A top Italian official has caused outrage by labelling an Ikea advert, which shows two gay men holding hands, as “bad taste”.
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Posted in Business, Culture, General, International, Lifestyle, Marketing and Consulting, MBL, Politics, Society, Sweden
Posted on 26 April 2011. Tags: Advertising Age, Advertising Agency Iceland, Awarded, Hvita Husid, Icelandic advertising agency, Rance Crain
The Icelandic advertising agency Hvita Husid (The White House) has been reviewed in Advertising Age – the industry’s most respected magazine. This is the first time that an Icelandic ad agency’s campaign has been praised by the publication.
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Posted in Art, Business, Culture, General, Iceland, International, Marketing and Consulting, MBL